Director and Leasing Consultants
Director of CYK Hospitalities, Simranjeet Singh, is a strategic restaurant consultant known for driving brand growth and expansion across India’s F&B sector. An engineer by education and entrepreneur by passion, he combines analytical thinking with market insight to build scalable, future-ready restaurant brands. With over 100 successful F&B ventures, Simranjeet continues to shape CYK’s vision for sustainable and data-driven growth in the HoReCa industry.
The Business Development & Leasing Team at CYK Hospitalities drives growth by
identifying opportunities, securing prime locations, and building strong industry
relationships. They analyse markets, negotiate with landlords, and ensure each
brand is placed strategically for maximum success. From scouting sites to closing
deals and managing expansion plans, this team ensures CYK and its clients stay
ahead in the competitive F&B landscape.
The HR Team at CYK Hospitalities keeps the organisation running smoothly by
managing people, culture, and internal processes. They handle recruitment,
onboarding, attendance, employee support, policy implementation, and overall
team coordination. From resolving issues to maintaining a positive work
environment, the HR team ensures every department stays aligned, productive, and
supported in their day-to-day operations.
The Marketing Team at CYK Hospitalities manages the brand’s overall presence,
reputation, and digital identity. They handle PR activities, coordinate coverage, build
brand narratives, and maintain consistent communication across all owned
platforms. The team also manages the company’s website, updating content,
ensuring SEO alignment, and keeping the brand experience smooth and
professional. Their role is to strengthen CYK’s visibility and credibility, ensuring the
brand stays sharp, relevant, and well-positioned in the industry.
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